Penny Price Aromatherapy was founded in 2003 by expert Aromatherapist Penny Price. A small family business Penny has been involved in Aromatherapy since she was a child along with her brother Matt, their Mother, Shirley Price a renown Aromatherapist had her own Aromatherapy company and training school. Working with her Mother at Shirley Price Aromatherapy Penny’s interest grew and she decided to become an Aromatherapist at 22 but Shirley Price Aromatherapy was then sold in 1988 and Penny then went onto to work teacher for the local YMCA, studied for a Masters Degree and took consultancy work. However unhappy without aromatherapy as a major part of her life Penny and her husband Bob went forward in setting up her own company, to provide aromatherapy training courses and aromatherapy products. Thus Penny Price Aromatherapy was founded starting out in their original location of “Spa Villa” a small Victorian villa Penny created and blended 0ver 300 products and wrote and published the course material needed for the Academy and the IFPA accreditation in order to teach aromatherapy training courses.

Penny Price Aromatherapy has Academy venues and product outlets throughout the world and is known for its professional aromatherapy training courses and organic hand-crafted aromatherapy products. Now, over 15 years old the company has expanded and grown but still keeps its tradition rooted family. Shirley Price is a consultant to the business and Ellie, Penny’s daughter is a key member of the management team. learning the business just as her mother before her and having recently won the Leicestershire Business Awards 2018 Entrepreneur of the Year, Bob her husband is the CEO and the company auditor for our ISO certification & Quality Control and her brother Matt is the Art Director and is responsible for label and product design, publications, price lists, advertisements, graphics and so much more. Penny herself is the Managing Director and Academy Principal of PPA she spends much of her time in product development and looking after our Key Clients.


Our aromatherapy products are made by hand to ensure maximum attention and quality. Using our therapeutic grade oils will give you the best holistic results from the blends you create, giving your clients the best quality available. We stock and use only the finest quality essential oils, which are completely natural. Our policy is not to stock any synthetic or chemically adjusted aromatherapy product. We belong to the ATC, Aromatherapy Trade Council to assure you of our quality and consistency. Our essential oils are naturally farmed or wild-crafted.

Our company imports as many oils from the UK and Europe to reduce our carbon footprint on as many aromatherapy products as possible by independent growers and small farming co-operatives. The company is environmentally aware and will re-use boxes and packing material when appropriate, our bottles and jars are recyclable and we keep our packaging to a minimum and we print our own labels on recycled paper

Penny Price Aromatherapy is very active within Hospices, supporting Hospice and Hospital staff with training and discounted products to help in palliative care and in disabled centres. We source products and teachers needed for special cases. Well-respected for our ongoing help we supply to various NHS trusts across the UK.

We offer a wide range of courses and work closely with De Montfort University and East Midlands Chamber of Commerce. Visit

We cater to the needs of busy therapists, including aromatherapists, massage therapists, reflexologists, Hopi practitioners, Indian head therapists and life coaches.